How to Start Your Free Trial and Choose a Plan
How to Start Your Free Trial and Choose a Plan
Category: Getting Started Reading time: 4 min
Every new Groomera account starts with a 14-day free trial — full access to all features, no credit card required to begin. This guide explains what the trial includes, how billing works when it ends, and how to choose the right plan for your shop.
What's Included in Your Free Trial
During your 14-day trial, you have unrestricted access to the full Groomera platform:
- ✅ Public storefront and booking management
- ✅ Unlimited bookings
- ✅ Specialist invitations and team management
- ✅ Client CRM and appointment history
- ✅ Product inventory and e-commerce store
- ✅ Financial tracking (income and expenses)
- ✅ Task assigner
- ✅ Reports and analytics
- ✅ Email reminders for all bookings
- ✅ Contract management
What requires a paid add-on (even during trial):
- SMS Reminders — $5.99/specialist/month, enabled per specialist
- AI Voice Assistant — requires the aiAssistantAddon on your account
These two features have per-unit costs tied to third-party services (Bandwidth for SMS, Vapi for AI calls), which is why they're add-ons rather than part of the base trial.
How Your Trial Timeline Works
Day | What Happens |
Day 1 | Trial begins. Full access unlocked. |
Day 10 | You'll receive a reminder email that your trial ends in 4 days |
Day 13 | Final reminder email — choose a plan to avoid interruption |
Day 14 | Trial ends. Account moves to a limited state until you subscribe. |
After Day 14 | Your data is preserved. You won't lose anything — you'll just need to subscribe to regain full access. |
📌 Your data is never deleted. If your trial ends and you don't immediately subscribe, your business profile, bookings, clients, and settings are all saved. Subscribe at any time to pick up exactly where you left off.
How to Check Your Trial Status
To see how many days remain in your trial:
- Log in to your owner dashboard
- Go to Settings → Subscriptions or look for the trial countdown banner at the top of your dashboard
- You'll see your trial start date, end date, and a button to upgrade
Choosing a Plan
Groomera offers subscription tiers based on the size and needs of your operation. Plans differ in:
- Maximum number of businesses you can manage under one account
- Maximum number of team members (specialists) per business
- AI Voice Assistant — included on higher tiers, or available as an add-on on entry plans
Visit groomera.com/pricing to see the current plan details and pricing.
Quick guide to choosing:
If you... | Consider... |
Run one shop with 1–3 specialists | The entry-level plan |
Have a growing team of 4–10 specialists | The mid-tier plan |
Operate multiple locations | The higher plan with multi-business support |
Want the AI Voice Assistant included | Look for plans with aiAssistantEnabled |
💡 Not sure which plan? Start with the smallest plan that fits your current team size. You can upgrade at any time — it's instant and prorated.
How to Subscribe
- Go to Settings → Subscriptions in your owner dashboard
- Click Choose a Plan or Upgrade
- Select the plan that fits your shop
- You'll be redirected to Stripe's secure checkout
- Enter your payment details and confirm
- Your subscription activates immediately
Groomera uses Stripe for all subscription billing. Your card is charged once per month (or annually if you choose an annual plan). You'll receive a receipt from Stripe for every billing cycle.
Add-Ons: SMS Reminders and AI Assistant
These are purchased separately on top of your base plan:
SMS Reminders — $5.99/specialist/month
Enables automated SMS reminders for a specific specialist's clients. Billed per specialist, so you only pay for the team members where you want SMS active.
To add:
- Go to Specialists in your sidebar
- Open a specialist's profile
- Toggle SMS Reminders on
- You'll be directed through a Stripe checkout for the add-on
- SMS reminders activate for that specialist immediately after payment
AI Voice Assistant
The AI Voice Assistant requires the aiAssistantAddon enabled on your account. This is either included in your plan tier or available as an add-on from your billing settings.
For full setup instructions, see How the AI Voice Assistant Works →
Managing Your Subscription
To upgrade your plan:
Go to Settings → Subscriptions → Change Plan. Upgrades are immediate. The difference in cost is prorated for the remainder of your billing period.
To downgrade your plan:
You can downgrade at the end of your billing cycle. Downgrading takes effect on your next renewal date — not immediately. If the lower plan has a lower specialist limit and you have more specialists than allowed, you'll need to reduce your team size first.
To cancel:
Go to Settings → Subscriptions → Cancel Subscription. Your access continues until the end of the current billing period. Your data is retained — you can re-subscribe at any time.
To update your payment method:
Go to Settings → Subscriptions → Payment Method. You'll be redirected to Stripe's secure portal to update your card details.
Billing FAQ
Will I be charged when my trial ends? No. Your trial ends and your account goes into a limited state. You won't be charged until you actively choose a plan and complete the Stripe checkout.
Is there an annual plan discount? Check the pricing page for current annual plan options. Annual plans typically offer a meaningful discount over monthly billing.
What happens if my payment fails? Groomera and Stripe will retry the charge. You'll receive an email notification if a payment fails. Your account remains active during the retry window. If the payment can't be resolved, access will be suspended until the billing issue is fixed.
Can I get a refund? See our Refund Policy for full details on refund eligibility.
Next Step
You're subscribed and fully set up. The last piece of your orientation is a complete tour of every section in your owner dashboard.
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